Event videos and photography can play a crucial role in event strategy, specifically in promoting existing and upcoming events. They can also be great ways to reconnect with attendees and prospective attendees.
It could be a mix of b-roll, interviews, stage recordings, and drone footage. In an event, it’s all about capturing the essence of the event and the information to describe it. It can also include presentation recordings that can be used to promote and create longer-form content.
Event information includes presentations, quick interviews with attendees or even in-depth interviews and panel discussions, to tap into topics that really matter regarding this event.
The essence of the event is mostly related to the mood and setting, location, mingling, workshops, after party captures can build a full impression of the full experience of an event.